Door Knocking Real Estate Leads: Still Worth It in 2025?

Let’s be honest. In a world dominated by Facebook ads, SEO, and endless digital tools, door knocking feels… old school. Most agents these days would rather build landing pages than walk up to a stranger’s doorstep.

So, Is Door Knocking Real Estate Leads Still Worth It?

Here’s the thing — door knocking real estate leads still work. And not just for nostalgia’s sake. When done right, it’s still one of the most personal, effective, and low-cost ways to generate genuine property leads in Singapore.

If you’re an agent wondering whether door knocking and flyer drops still have a place in your marketing plan, this is for you. We’ll break down what works, what doesn’t, and how to do it properly — especially if you're working a mature HDB estate or mid-size condo.

Why Agents Still Use Door Knocking

The digital world has made real estate marketing easier, but not always better. Sometimes, showing up in person still makes the biggest impression.

1. It Builds Trust Quickly

People do business with those they trust. And when you show up face-to-face, that trust builds way faster than through a cold message or boosted post.

Your body language, tone, and sincerity can’t be duplicated online. Whether you're introducing yourself after a recent transaction or just sharing a market update, that personal touch goes a long way.

At Amy Lim Group, we’ve seen agents become the “block expert” in their farm area just by consistently walking the ground and saying hello. A short doorstep chat today often leads to a referral six months later.

2. It’s Hyperlocal

You know what digital ads can't do? Walk into a specific block and start a real conversation. Door knocking gives you control over exactly who you're targeting, which makes it a great way to farm an area.

If you just closed a deal in the next block, that’s your lead-in. Share details about the sale, recent prices, buyer demand, and what similar units could be worth. When you speak the language of their block, people listen.

Need help choosing the right area to farm? Read What New Agents Should Expect at Huttons — we talk about farming and early wins there.

3. It Costs Almost Nothing

Let’s not ignore the money part. Facebook ads, listing subscriptions, and CRMs all add up fast. But door knocking? Other than your time and a few printed flyers, it's practically free.

That’s especially helpful for new agents or anyone working with a lean budget. You can generate solid leads without needing to spend $500 on ads that may or may not hit the mark.

It’s also why we recommend it in the early stages of an agent’s career. You don’t need to be fancy — you just need to show up consistently. Learn more about our approach to helping new agents on our Career Page.

When to Door Knock (Timing Matters)

The best time to door knock is right after a deal — especially if it's in the same cluster you want to farm.

Imagine this script:

“Hi! I’m the agent who just helped sell #06-123 in your block. It went above valuation with 3 offers. Just wanted to let you know — we still have serious buyers looking.”

That kind of message hits differently when you're standing right there. It’s timely, relevant, and real. Bonus points if you bring a printed flyer showing recent prices or a short report on current market trends.

What About Flyers? Are They Still Useful?

Flyers aren’t dead. But they’ve evolved.

In 2025, if you’re still using generic “I have buyers” flyers with a blurry photo and zero proof, don’t expect much. But when done well, flyers still work — especially in mature HDB towns where digital saturation is lower.

What Makes a Good Flyer?

• Real data: Prices, reviews, recent deals

• Clear offer: Free valuation, market report, etc.

• Professional layout: Clean, simple, no visual clutter

• Follow-up plan: Don’t just drop and run — follow up with SMS or another visit

Flyers also complement door knocking beautifully. After a quick chat, leaving a flyer reinforces your name and gives the owner something physical to remember you by.

We talk more about combining outreach with digital tactics in our blog: How Part-Time Agents Succeed in Real Estate

Blending Old-School with Digital

Here’s the truth: The best agents in Singapore don’t rely on just one thing. They combine methods and create multiple touchpoints.

You can knock on doors, then retarget that block with Facebook ads. You can drop flyers, then follow up with WhatsApp updates. It all adds up to better brand recall and more conversions.

Here’s a simple breakdown:

Traditional Tactic	Digital Add-On
Door knocking	WhatsApp follow-up
Flyers	Email newsletter with area stats
Face-to-face intro	Instagram Stories about your listings
Sold unit update	Google Business review or blog mention

If you're not sure how to plan this kind of strategy, that’s exactly what we coach new agents on at Amy Lim Group. It’s not about working harder — just smarter.

One Agent’s Story: Building with Nothing but Door Knocking

One of our junior agents, fresh from the RES course, started with no listings and zero digital following. What she had? Hustle.

She focused on two blocks in Pasir Ris where turnover was high, and consistently knocked doors twice a week for three months. She shared sales data, offered valuations, and brought flyers that looked sharp and professional.

Her results?

• Closed a rental in her second month

• Got a resale listing after four months

• Built a warm list of 18 contacts

• Started getting referrals from residents in the block

All without running a single Facebook ad.

The Final Take: Door Knocking Still Works — If You Do It Right

So, is door knocking dead?

Nope. Door knocking real estate leads still work — in fact, they stand out more now than ever because fewer agents are willing to do it. It’s not always easy, and it’s definitely not glamorous. But it’s personal. And personal sells.

If you combine it with smart flyer design and a digital follow-up plan, you’ll create real traction in your area — especially if you stick to it.

At Amy Lim Group, we teach agents to use this approach the right way. Not just to get leads, but to build a reputation that lasts.

Ready to Give It a Try?

If you're serious about growing your real estate career without blowing thousands on ads, this is your sign. Old-school works — when it’s done well.

Check out our Career Page to see how we help agents like you build success from the ground up.